Customer Experience

Spotlight Brand Services Amazon Optimization Experts Good Versus Bad Sellers on Amazon

Amazon Sellers 101 – How to Know the Difference Between Good and Bad Sellers on Amazon

When selling your product(s) through any sales channel, including Amazon, one of the most common mistakes a brand will make is thinking that the more sellers they have, the more successful their product(s) will be. We are here to tell you that is simply NOT TRUE! Especially when selling on Amazon. More sellers do not …

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Spotlight Brand Services Amazon Optimization Experts Customer Experience

Creating an Impactful Customer Experience on Amazon

The customer experience you provide can literally make or break your business. This true in general – not solely on Amazon! Your customers’ experience is crucial in determining they will feel about your products and even more importantly, your brand. According to a study by McKinsey, 70% of buying experiences are based on how the …

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